Video & Motion Graphics

During my time as a designer at GreenPrint, I have had the opportunity to experiment with video and motion. I enjoy working in After Effects and learning how even the simplest motion can bring life to a explainer video or an ad on social.

2020 Year in Review Video

This video that reflects on the year’s achievements started out as a few slides in an internal presentation. I worked with the GreenPrint CMO to translate the slides into a video to be shared on social media platforms. We worked together on the challenge of not being able to rely on any team photos or event footage from the past year and balancing energy with reflective gratitude. In the end, the right music and timing helped this video strike the right tone.

Stop & Shop Restore Explainer Video

Stop & Shop Restore is a sustainability program that offsets the carbon emissions of customers’ vehicles any time they fill up at a Stop & Shop fuel station. This explainer video played on screens in Stop & Shop grocery stores to give an overview of the program.

NACS oktoberfest

NACS, a global fuel and convenience store association, came to Atlanta in 2019 for its annual trade show. GreenPrint hosted the first NACS Oktoberfest to promote the company. I branded the event using an Oktoberfest-themed illustration template customized with Atlanta’s landmarks and animated them to promote the event on social and play on TVs at the event venue.

Maxol carbon neutral programme

This ad ran on Facebook to announce the launch of Maxol’s Carbon Neutral Programme. I added the simple element of the moving 100 to connect the statements and support the larger story of Maxol’s commitment to Ireland’s past, present, and future.